The Persian Leaps 3 - photo by Amy Buchanan

The Persian Leaps 3 - photo by Amy BuchananToday we present the newest single ‘Lost Cause’ from American power pop stalwarts The Persian Leaps, who have announced their forthcoming ‘Smiling Lessons’ EP, due out in mid-September. This is captivatingly pleasurable blustery indie rock, bound to please lovers of jangle rock and, in particular, fans of Teenage Fanclub, The Lemonheads, The Smiths and the Medway bands.

Unpretentious and infectious, this first preview of the band’s latest collection is laced with vast riffs, euphonious vocals and pop sensibility. This collection of 7 tracks addresses topics ranging from prescription medicine and failed 20th century British prime ministers.

Hailing from St. Paul, Minnesota, The Persian Leaps are Drew Forsberg (vocals, guitars, keyboards, drum programming) and Jon Hunt (bass, vocals).

Drew Forsberg speaks about the new single:
“It’s definitely not my normal songwriting process, but I actually wrote ‘Lost Cause’ while I was cross-country skiing a few winters ago. The Simon & Garfunkel song “America” came up on my iPhone. As I was singing along to the great lines “Cathy, I’m lost, I said though I knew she was sleeping”, I was inspired to write a song with a slight twist on those lyrics: “Kathy, I’m a lost cause.” So, I started singing it to myself and had the first two-thirds of the song worked out by the time I was done skiing. When I got home, I figured out the chords and finished it up. That never happens! The song is a fairly tongue-in-cheek, exaggerated take on lack of self-confidence; honestly, the lyrics are basically a delivery mechanism for the hooks in the verses and choruses. I don’t really know anyone named Cathy. Or Kathy.”

‘The Persian Leaps’ as a band name came to Forsberg in a daydream during a college Greek Archaeology class. He wrote music independently under that name for years until finally assembling a full band in 2012 to perform and record music. Driven and chiming, it is influenced by such artists as The Smiths, Guided by Voices and Teenage Fanclub.

From 2012-2017, the Persian Leaps released an EP of five songs every autumn. NME Magazine described their debut ‘Praise Elephants’ EP (2013) as “celestial guitar jangle”. From their sophomore ‘Drive Drive Delay’ EP in 2014 to their fifth ‘Bicycle Face’ EP, their music has been met with praise by fans and critics alike. Delivering one perfect power pop cocktail after another, finally in 2018, the 18-track ‘Pop That Goes Crunch’ best-of anthology marked the end of an era, while celebrating and revisiting some of the Persian Leaps’ best work.

In 2018, the Persian Leaps retired as a full live band, returning to their roots as a studio project. Together with Jon Hunt, a musician and graphic designer who created the cover art for most of the band’s releases to date, Drew Forsberg recorded ‘Electrical Living’, a full-length album of irresistibly catchy power pop released in September 2019.

‘Lost Cause’ will be released digitally on August 19. The ‘Smiling Lessons’ EP will be released via Land Ski Records on September 18, both digitally and on CD. It can be pre-ordered via Bandcamp at https://thepersianleaps.bandcamp.com/album/smiling-lessons

CREDITS
Drew Forsberg – Vocals, guitars, keyboards, drum programming
Jon Hunt – Bass, vocals
Written by Andrew Milton Forsberg
Recorded and mixed by Neil Weir at Blue Bell Knoll
Mastered by Bruce Templeton at Microphonic Mastering
Cover art by Jon Hunt

Also enjoy the band’s latest few videos:

Learn more about The Persian Leaps via their WebsiteFacebookTwitterInstagram and YouTube. Support them and find their music on Bandcamp, Soundcloud and Spotify.

 

All words via Paul Scott-Bates. More of Paul’s writing on Louder Than War can be found at his author’s archive. Paul’s website is hiapop Blog and you can follow him on Twitter here, and on Facebook here.

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