The Fireflys – Cathedral For Your Ashes (Canadia Records)
CD / DL
Available now 

The Fireflys promote the DIY ethic but they’re far from grassroots punk with their solid, slick and radio-friendly album Cathedral for Your Ashes. 

Like your music heavy, rough, raw and brutal? Well, then you aren’t going to like these folks. This is ultra-radio friendly rock plain and simple. It often reminds me of that Santana record with all the guest vocalists. What was the name of that record? “Cash In Big!” I think.

To be perfectly honest with you, this is a fairly well done album. They say you should never judge a book, or anything for that matter, by its cover. Based on their website and the album art work, which are both just an ugly, cheesy shambles, I thought this album was going to be a train wreck. It is the complete opposite; solid, slick and crisp.

There is some excellent guitar work at times courtesy of Lee Wylding, particularly on “Jenny Play Your Guitar” and “Talking to the Satellite” which is my favourite on the album (although I can’t figure out what the heck it’s really about). Lee is also the singer, and although he does have a decent voice, it is a bit weak at times. I have faith in him! I know he could push it harder. I kept waiting for it throughout the album and it just didn’t happen. So close! He has a very Rob Thomas of Matchbox 20 type of voice (yes, they are THAT radio friendly) but not quite as powerful. The band is rounded out by Johnny C on bass, who was in a previous band called Warped with Rob”¦er, Lee, and Andrea Packer plays drums.

I suspect that they don’t realize themselves that they are an ultra-radio friendly rock band based on their bio: “The Fireflys ”¦ strongly believe that the music should do the talking and lavish studio production and heavily produced videos should be a thing of the past, a D-I-Y ethic seems rare in bands these days and rock star excess is almost heralded as the only way to behave”¦there are certainly no egos here.”

Sounds impressive, and punk as fuck! But this isn’t punk. Yes, their videos do define DIY to a T (complete with instruments and vocals not matching up with the performances), but I suspect with a bit more cash behind them, they would have a video as slick as the production on this album. They are far from a grassroots, three chord, instrument smashing DIY punk band. But, I’m glad to hear there are no egos.

In the end, this album will most likely not end up taking the UK by storm. But, it really isn’t a bad album. This is a band that, under the right circumstances, being in the right place at the right time, really could do well in the future with their sound. It is the sound of money. It is the sound of radio success.

One day their ship may come in. Who knows?

All words by Chris Hearn. You can read more from Chris on LTW here. 

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Deep in the heart of Canada, on the north shore of frigid Lake Superior, is a town called Thunder Bay. That\'s where I am from. That\'s where I started to write. And that is where I started to discover music. Now, I\'m a married man with two boys. I still love music. I still go to shows. And I still visit Thunder Bay, even though I haven\'t lived there for many years. What will you find on my iPod? You\'ll find lot of Americana, classic country, heavy stuff, punk and plenty of “guilty pleasures”.

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