We are the last people to go about the insidious world of advertising, afterall we have poxy ads on this site. It’s the only way we can pay for all the costs. It’s the curse of modern times, no-one pays for anything so you have to do a deal with the devil.
Saying that we were a bit surprised to hear the Smiths, ‘Please, Let Me Get What I Want ‘, getting used on a TV advert for John Lewis. I’m not getting into all that sellout crap- afterall those Iggy adverts are actually quite entertaining.
The advert itself is one of those creepy, ’emotional rollercoaster’ xmas ads to tug the heart strings and open the wallet. The version of ‘Please, Let Me Get What I Want ‘ is very good, done as a plaintive ballad it really pulls out Morrissey’s genius lyrics and makes you remember what a great word writer he is.
Some Smiths fans, though, are less than happy. But are they right to feel this way?
“One of the very best, holiest of holy, heartbreakingly beautiful Smiths songs is being sold to John Lewis in order for them to flog their middle class tat,” complained one online fan who gave his name as Edd the Caricaturist.
“Please, Please ”Â¦ is our hymn about longing and unrequited love … No way on Earth should it be used to sell household goods or clothes. Shame on you Moz and Marr! Unforgivable. You’ve made an old fan very sad.”
Where do you stand on this?
On one level there is something interesting about the Smiths becoming that mainstream that they are part of the very fabric of UK life that they are in a major xmas ad… it’s the 21st century version of a hit single and they were always good at those.
On another level does doing an advert ruin a song? does it matter? the Fall and John Peel have been used by ads so why not the Smiths? Madness use their music in loads of ads and it causes no problems, I’ve even heard Morrissey’s favourite band the New York Dolls is an ad…
And aren’t we all part of this process?