Alt-Fest! – New ‘Alternative Lifestyle and Radical Music Festival’ announced

First bands confirmed; Fields Of The Nephilim, Front 242 and March Violets

We are all aware that times are hard, not just here in the UK but also across Europe and into the USA – Confining our parameters to purely music we are all aware of the difficulties facing bands, falling physical sales, continued illegal downloading, the dwindling live circuit – the one relief from all this was the rise of the music festival; though that too has now taken a few body blows – the collapse of Sonisphere, The Big Chill, the closure of Guilfest, the recent closure of Endorse It all indicates either a shrinking or more selective audience, or that there were simply too many festivals – either way it takes a brave team of people to set up and announce a brand new festival.

But that’s exactly what the team behind Alt Fest! have done…

Alt-Fest – a brand new radical alternative music and lifestyle festival with a totally wicked edge, has been confirmed to take place on August 15th, 16th and 17th 2014 at a 50,000 capacity site in the South East of England, to be announced soon.

The organizers AC Promotions, a vibrant alternative clubbing and events company, who have been packing the crowds in at major nightspots across London for over 8 years, promise to curate a unique experience.

Alt-Fest will feature five live music stages, presenting crucial Goth, Metal and Industrial acts, plus the ‘best-of-the-next’ on a newcomer’s stage, and the absolute ‘best-of-the-best’ on a punter voted main stage line-up – the voting is already open, have your say; vote now.

Alt-Fest will also present a massive clubbing marquee, to be hosted by a different ‘name’ event team each night, a circus big top, an alternative traders’ field, fairground rides and an artists’ village, showcasing installations, body art and sculptures taking shape over the weekend.

What really sets Alt-Fest apart, however, is the innovative alternative means being employed to fund and determine the form of the festival. Alt-Fest will be the UK’s first ever crowd-funded festival, sourced and created by the crowd itself.

As well voting on acts to appear on the bill, festival-goers are stepping forward to volunteer the crowd-sourced resources, labour and finance that Alt-Fest requires to be a truly punter-powered event, where ticket-holders are fully invested in the decision making process.

It seems the time is ripe for a revolution to be staged in the live arena. The demand now being demonstrated at Alt-Fest’s fledging website confirms festival-goers are not only ready for an alternative, but are committed to creating it.

The support received in these early stages has already been sufficient to secure a 300 acre site, and to open talks with acts of a calibre that will make Alt-Fest a worthy competitor to established events – and this is only the start!

The first bands confirmed for Alt Fest! are Fields Of The Nephilim, Front 242 and March Violets – further bands are to be announced.


Unlike any event before it, Alt-Fest is inviting the crowd to call the shots throughout the decision making process. Fans fed up with bumped-up booking fees, food price-fixing and the same old acts offered by today’s festival ‘in-crowd’ can decide to complain – or to come on board with creating the real alternative.

For further information head to the Alt-Fest! website.

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Phil Newall is from The Wirral - he earns his living not writing about music nor playing music...though sorely wishes he could. He was fortunate enough to see many of the first generation punk bands when they played the U18's matinee shows at Eric's, Liverpool. As an attendee at Eric's he was exposed to punk rock, dub reggae, art rock, and all manner of weirdness; as a customer at Probe Records he was variously served and scowled at by Pete Wylie and Pete Burns - he has written for Record Collector, Whisperin & Hollerin, and Spiral Scratch and wanted to write a book detailing the Liverpool punk scene; however with 'Head-On' Julian Cope beat him to it...and frankly did a much better job.


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